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CLARION CAR AUDIO IN LOCAL MOTORSPORT

Car audio giant Clarion, which has a presence in Europe, Asia, America and Australia, has provided On Sport with an insight into its involvement in local motorsport sponsorship. According to the . . .

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BACK-TO-BACK GOLF FOLLOWING CITY OF SYDNEY MOVE

The return later this year of the City of Sydney Open golf tournament, which has not been played since 1971, has been given a boost, with the event now scheduled to be held just one week prior to the Australian Open...

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CRUISING YACHT CLUB SIGN MOUNT GAY RUM

The Cruising Yacht Club of Australia (CYCA) has continued its recent run of sponsorship deals, signing boutique alcohol brand Mount Gay Rum as the naming rights sponsor of its Monday night twilight racing series for the next two years. Mount Gay Rum . . .

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VOLKSWAGEN JOINS A1 FOR FEEDER SERIES

In a follow up to our report from last week on the new A3 motorsport series developed as a feeder for A1 Grand Prix, it has been revealed that European motor giant Volkswagen has signed on as the naming rights sponsor of the series. The deal is . . .

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ARE YOU GETTING THE MOST OUT OF YOUR SPONSORSHIP PROGRAM?

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