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SPORTWOOL STAYS IN SNOW

Woolmark, through its Sportwool brand, has continued its involvement with the Rip Curl Freeski Pro for a second year. Jacqui Fewell from Woolmark said the company is cementing its position in the youth demographic by focusing on the extreme elements of alpine sports.

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NIELSEN?S EVENT TRACKER COVERS SCORECARD SERVICE

Further to last issue?s story on Nielsen Sports? new sponsorship service in the US, Warren Gillmer from Nielsen?s Australian office told On Sport that rather than releasing the new Sponsorship Scorecard service in this country, they are already running a similar service called EventTrack. According to Gillmer, . . .

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