AFL SIGNS MYER TO GRAND FINAL WEEK Saturday, 24 Sep 2005 The Australian Football League (AFL) has secured an in principal agreement with retail giant Myer for it to become the naming rights sponsor of a yet to be announced Wednesday night function during this year's grand final week. . . Read more
BOOST LOOKING AT SPONSORSHIP BUT NO DEALS TILL 2005 Saturday, 24 Sep 2005 Having recently appointed a new marketing and promotions director, expanding retail juice chain Boost Juice is currently looking at a range of sponsorship options, with the national brand yet to commit to any properties in Australia. Brooke Ruscuklic, who . . . Read more
ASA TO ANNOUNCE NEW DEALS Saturday, 24 Sep 2005 The Australian Soccer Association (ASA) is likely to announce two new sponsorship deals covering both the A-League and the ASA, according to an industry insider. It is understood . . . Read more
BIG STEP IN WIRELESS RIGHTS DEVELOPMENT Saturday, 24 Sep 2005 In yet another major international development in the broadcasting of sport via new media formats, Japan-based sports business consultant Sports Marketing Japan Co (SMJ) has just acquired wireless distribution rights for seven Italian professional soccer league ?Serie A? top clubs and three of its Serie B clubs. With the acquired . . . Read more
BATHURST UPDATE AHEAD OF UPCOMING LAUNCH Saturday, 24 Sep 2005 The Bathurst Regional Council, the surprise new promoter of the NSW round of the Australian Rally Championship (ARC), has finally revealed a number of preliminary details on the event. Victoria Jackson, public . . . Read more