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HYUNDAI STARTING TO LOOK AT OPTIONS

Hyundai Motor Company Australia is currently in talks with a number of sporting and community groups regarding future sponsorship options but is yet to lock in any deals. . .

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CAT IN MAJOR BRANDING MOVE ON MOUNT PANORAMA

Construction and mining equipment giant Caterpillar's Asia-Pacific Division has made a big move into this year's Bob Jane T-Marts 1000 Bathurst V8 event, picking up a major sponsorship package covering turn two of the Mount Panorama circuit. The deal will . . .

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GAMES DEALS SET UP ORGANISERS FOR 2005

Despite reports that the event is still up to 10% behind its sponsorship targets, the Melbourne 2006 Commonwealth Games secured another two major deals at the very end of 2004, with Nestl

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ACTIVE AFTER SCHOOL PROGRAM READIES FOR LAUNCH

The Australian Sports Commission (ASC) will launch its new ?Active After School Communities Program? at the beginning of the second school term for 2005 over the next couple of weeks, and should also soon reveal a number of corporate partners for the initiative. Jessica Barnes, marketing . . .

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BANK OF QUEENSLAND REDISTRIBUTES REDS FUNDING

The Bank of Queensland (BOQ) has commented on its decision this week to end a 21-year partnership with the Queensland Rugby Union, citing a need to allocate resources to other projects as the major reason for the move. BOQ managing director . . .

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ARE YOU GETTING THE MOST OUT OF YOUR SPONSORSHIP PROGRAM?

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