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SRIXON EXTENDS GOLF COMMITTMENT WITH PGA

Having announced in September 2003 that in the future the company would be 'entirely focused on the golf industry' (issue 81), Srixon Sports Australasia has certainly lived up to that statement. . .

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TIGERS SECURE CHINA TV DEAL

The National Basketball League (NBL) has announced that a significant number of Melbourne Tigers games will be broadcast into China on Dragon TV during the 2004/05 season. Mark Schroder, manager . . .

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"MONEY CAN'T BUY" AND OTHER NEW MARKETING AVENUES FOR 2005

Sponsorship consultant Kath Bindon, from sponsorship consultant M2M Marketing, has provided pando Publishing with some observations and feedback from the local sponsorship industry and an insight into expectations for 2005 and beyond.
Bindon said that . . .

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ARE YOU GETTING THE MOST OUT OF YOUR SPONSORSHIP PROGRAM?

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