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NEW ONE DAY SERIES LOCKED IN

A new one-day cricket series to be called the Chappell-Hadlee Trophy Series has been locked in for December this year. The inaugural three . . .

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BIMBADGEN ESTATE RECOMMITS TO UNIQUE MCA DEAL

In a significant sponsorship renewal, Bimbadgen Estate Wines has extended its exclusive wine sponsorship with the Sydney Museum of Contemporary Art (MCA) for a further three years. Seleena Semos, sponsorship . . .

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HOOTERS TO LOOK AT SPONSORSHIPS IN 2006

US restaurant chain Hooters is to open a number of outlets in Australia starting later this year and is likely to enter into some local sponsorship, according to the company's Australian franchise operator and Australian CEO, Mike Flinn. Flinn told pando . . .

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IEG LOOKS AT VALUATION AND RENEWALS

US-based sponsorship group IEG has released details of another two of its new online seminars - or 'webinars' - providing an insight into the some of the latest priorities of the largest sponsorship market in the world. The first, on . . .

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MOUNT FRANKLIN JOINS POWERADE WITH THE WALLABIES

The Australian Rugby Union (ARU) has continued a strong period on the sponsorship front over the last few weeks, announcing a four-year partnership with Coca-Cola's Mount Franklin and Powerade brands. The joint venture . . .

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ARE YOU GETTING THE MOST OUT OF YOUR SPONSORSHIP PROGRAM?

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