More latest news - page 26
Banter’s internal ticket and hospitality build ramps up to stand-alone offering
Banter has commercialised its in-house ticketing and hospitality platform after proving its value with clients over several years.
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Sharks snare double back-of-shorts deals with Carpark King and Gold Management
Carpark King and Gold Management Building & Facilities will sponsor the Cronulla Sharks NRLW side for two years.
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Bears’ launch campaign keeps on trucking – gets XFM on jersey
Perth Bears have signed Xpress Freight Management (XFM) as a Major Partner in a three-year deal ahead of the club’s 2027 NRL entry.
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New Ford deal, Breaka renewal crest strong Surfing Australia sponsor roster
Surfing Australia has signed Ford Australia as Major Partner for 2026 and extended its Breaka Flavoured Milk sponsorship for two years.
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Hawthorn does the splits to take up AFLW apparel deal with JAGGAD
The Hawthorn Football Club has become the first in the AFL to appoint separate apparel partners for its men’s and women’s teams.
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Dreame deal for Swans launched at Sydney fan day
The AFL’s Sydney Swans have signed Dreame Technology as a Premier Partner for the 2026 season.
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Milwaukee Tool hones Richmond deal, extending to 2027
The Richmond Football Club has extended Milwaukee Tool as a sponsor for two years.
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Kings team again with RWS Global to energise the live basketball experience
Hoops Capital has extended RWS Global in a new multi-year deal that will enhance gamedays for the Sydney Kings and Flames basketball teams.
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WA still in growth mode, driving sponsorship demand according to local agency
Economic and population growth in WA is driving increased investment in sport and entertainment sponsorship, with brands responding to strong audience engagement and major event activity according to Playbookx’s Scott Gooch.
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