The International Cricket Council's (ICC) recently amended regulations governing sponsorship on national team shirts has paved the way for the Australian cricket side to sign a gambling brand.
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The AFL’s GWS Giants have entered a multi-year partnership with TAB.
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Maxigesic is the latest sponsor to sign with the NRL’s New Zealand Warriors.
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Vehicle importer Hino Australia has renewed its sponsorship of Team 18 backing Mark Winterbottom’s #18 Chevrolet Camaro ZL1 for the upcoming Supercars series.
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Soccer club Melbourne Victory has inked ASICS as footwear partner for the upcoming A-Leagues season.
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Tennis Australia has revelled in a 20% increase in sponsorship revenue for this year's Open.
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Vehicle importer GWM has joined in partnership with the New Zealand Warriors, marking its first foray into club sponsorships across the Tasman.
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Swimming Australia has appointed Olympian and seasoned sports administrator Rob Woodhouse as its new CEO.
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Challenger has entered a three-year partnership with the Melbourne International Flower and Garden Show (MIFGS) which claims to be the largest horticultural event in the southern hemisphere.
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