Bonsoy renews and expands WSL deal to include Bells Beach
The World Surf League has renewed foods and plant-based milk brand Bonsoy as a key sponsor of the professional surfing series.
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Ladbrokes renews support of greyhound racing in NSW
Ladbrokes has stuck a significant deal with greyhound racing in NSW which will see the wagering brand continue to partner the iconic Wentworth Park track on the edge of Sydney’s CBD.
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New Brisbane Lions deal to re-establish Caltex logo in Australia
The AFL’s Brisbane Lions have signed Caltex as a new co-major sponsor in a deal designed to re-establish the brand in Australia.
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Key renewal for Sydney FC as Smeg inks for two more years
Appliance manufacturer Smeg has renewed its sponsorship of the A-League’s Sydney FC for an additional two years.
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A-League clubs report feeling sponsor-burn from pitch invasion
Sponsorship News understands the fallout from the Melbourne Victory/Melbourne City pitch invasion last month is having a direct impact on discussions with potential sponsors.
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Boost Mobile remains committed to the World Surf League
Boost Mobile has renewed its sponsorship of the World Surf League to remain its telecommunication partner for 2023.
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Pepper Money returns to the NRL with Wests Tigers signing
Pepper Money has re-entered NRL sponsorship through a new deal with the Wests Tigers.
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Bruhn calls last drinks at Lion Co
Experienced marketer David Bruhn has called time on his career at beverage giant Lion Co after 13 years in the marketing team.
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Brisbane Heat recycling sponsor in fundraising bonanza
Containers for Change has become a sponsor of the Brisbane Heat BBL team and has already raised impressive funds for the Cricket Foundation.
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