Hancock Prospecting has said it was withdrawing its netball sponsorships wishing not to add to disunity in the sport, but has offered a four-month covering arrangement allowing Netball Australia to find alternative backers.
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The national strength of the AFL and AFLW competitions was a key consideration leading to Bankwest’s new co-major sponsorship of the Fremantle Dockers, according to the bank’s acting head of marketing.
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As the industry continues to assess the impact of the pandemic, panel members at last week’s Sponsorship News Conference agreed that in one sense at least, it had been positive.
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Bankwest has re-joined the Fremantle Dockers’ sponsorship roster replacing operations and services provider Programmed as a co-major sponsor of the AFL club’s men’s and women’s squads.
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The Komo gamification platform and the A-Leagues used the Sponsorship News Conference held in Melbourne earlier this week to formally announce their new partnership.
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Great Southern Bank’s sponsorship of the Brisbane Heat and its House Party activation at the Gabba during last year’s Big Bash League has been recognised by the industry.
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Super Netball team the Sunshine Coast Lightning has formed a partnership with water and sewerage utility Unitywater.
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Oil and gas company Santos will no longer sponsor the opening night of the Darwin Festival after significant pressure from artists and environmental activists.
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The Sports Entertainment Network (SEN) has signed for the naming rights to Australia’s biggest harness racing series, the Inter Dominion (ID22).
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