Pies still in red despite increase in revenue
Collingwood Football Club has reported an operating loss of $692,864 for the last financial year despite an 11% ($5.5 million) rise in revenue to $53 million and a solid sponsorship result.
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Consultant slams sponsorship valuations
Sponsorship industry stalwart, Kim Skildum-Reid, has slammed sponsorship valuation techniques that simply aggregate the benefits in a deal, arguing they undervalue rightsholders’ offerings and completely miss the point of a partnership.
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Football Australia reports significant deficit but remains optimistic about the future
Football Australia has reported a net operating deficit of $5.7 million for the 2021 financial year, an increase from the $1.8 million deficit it reported in 2020.
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Storm takes full control of Lightning Super Netball club
The Melbourne Storm Group has taken full control of the Sunshine Coast Lightning Super Netball franchise, with the University of the Sunshine Coast (USC) opting to sell its equity in the franchise and become the team’s principal sponsor.
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Adelaide United says no to gambling sponsorships
Adelaide United has struck a deal with the South Australian government to join the new “Here for the Game” campaign that encourages responsible gambling.
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My Money House becomes Adelaide 36ers major partner
The Adelaide 36ers NBL club has signed a new major partner – financial planning company, My Money House.
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AAMI Park naming rights renewed for five years
Insurance brand AAMI has renewed its naming rights to AAMI Park in Melbourne for a further five years.
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Titans link with new sleeve sponsor
Health food company Macro Mike has become a sponsor of the Gold Coast Titans NRL club.
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Rugby Australia outsources community programs to DMC Sport
Sport technology company DMC Sport has become an official partner of Rugby Australia and will supply all rugby community programs for the next three years.
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Crows exit esport team ownership
The Adelaide Crows football club has ended its foray into competitive esport through the sale of top-tier professional team, Legacy Esports.
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