Uber Eats is continuing its popular 2019 “Tonight I’ll be eating” campaign as part of its renewed sponsorship of the Australian Open in what will be another record-breaking year for the grand slam, according to chief revenue and experience officer, Richard Heaselgrave.
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Gaming equipment brand Razer has signed a one-year deal to become a second-tier partner of the Adelaide Crows’ Legacy Esports team.
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Motorcycling Australia (MA) has experienced a surge in sponsorship in the lead up to the 2020 Australian Superbike Championships with Mi-Bike Motorcycle Insurance taking the naming rights and lubricants giant Motul renewing as presenting partner.
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Reigning AFL premier, Richmond FC, has become the second professional sporting club in Australia to contract with sponsorship evaluation specialist Turnstile.
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Sydney craft brewing company, Young Henrys has extended its sponsorship of the Sydney Symphony Orchestra and will partner the orchestra’s upcoming Symphony Hour series.
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Melbourne based sponsorship agency The Partner Group (TPG) is closing in on $3 million in total sponsorship deals since its launch two years ago and is now working with in excess of 20 brands and rights holders, says managing director Scott Llewelyn.
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Australian owned sport apparel company Valour Sport has signed partnerships with Netball NSW and the Super Netball teams the NSW Swifts and Giants Netball.
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The Perth Fringe World 2020 festival was interrupted last week by environment activists protesting about one of the its key sponsors, Australian energy giant Woodside.
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Event management company Miles Per Hour and event human resources specialist, Event Workforce have merged to form Spark Event Group a new company that will provide an end-to-end event management, logistics and workforce service for major sports events, festivals and conferences.
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The Gold Industry Group, the industry association for Australia’s gold mining industry, has further expanded its significant sponsorship of netball in Western Australia, increasing its spend by $600k to become the principal partner of the West Coast Fever.
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