Silver Lake acquisition to boost TEG expansion
Leading live-entertainment and ticketing company TEG has been acquired by Silicon Valley technology investment company, Silver Lake.
Read moreMore latest news - page 646
ASM Global takes a stake in VenuesLive
Venue management company, ASM Global has invested in 25% of Sydney-based Stadium operator, VenuesLive.
Read more
Brand rivalry, good performance and Mustang’s success helped Monster renewal: Tickford
Fierce brand rivalry, good team performance and Ford Mustang’s success in the Supercars series underpinned Monster Energy’s decision to renew its major sponsorship with Tickford Racing, according to Chris Jewel, commercial manager for the team.
Read more
Belgravia Leisure partners baseball, Vinny Panchal gets promoted and HomeStart Finance backs SA basketball
Leading fitness and leisure facilities manager Belgravia Leisure has become a major partner of Baseball Australia’s new concept, Baseball5.
Read more
Optus smashes brand consideration and loyalty goals
Optus’s sponsorship portfolio is tracking well ahead of its target metrics for brand consideration and customer loyalty, according to the company’s head of marketing, Mel Hopkins.
Read more
Bullets expect big year with new management group
The arrival of NBA star Kevin Martin as a new owner of the Brisbane Bullets NBL team will help build the restructured club’s profile both locally and internationally, says the Bullets’ chief commercial and operating officer, Rob Donaghue.
Read more
An influx of tours expected after AEG Facilities and SMG merger
Australia could see a surge in international touring entertainment and more visits from major sporting team’s as a result of the global merger of venue management companies AEG Facilities and SMG.
Read more
WA Govt announces funding programs targeting low participation groups
The Western Australian government has launched a new funding program for organisations that promote participation in sport and encourage healthy lifestyles to specific groups in society that have low participation rates.
Read more
Under Armour continues Australian push with Essendon apparel deal
Australian apparel company ISC has opted for an early end to its long-running apparel partnership with the Essendon Bombers AFL club after struggling to generate an acceptable return on the deal.
Read more
Metricon Homes renews Victory deal and steps up its activations
Metricon Homes has renewed its sponsorship of the Melbourne Victory A-League club and will ramp up its leveraging activity with a range of integrated content development, tailored offers, events, staff engagement programs and match day activations.
Read more