Melbourne Storm part-owner Bart Campbell, the former chief of CSM and TLA, has secured the services of a string of sports marketing, events and sponsorship veterans as he plots the launch of a new agency.
Read more
Publicly-listed travel agency Flight Centre has renewed and expanded its partnership with the National Basketball League’s Adelaide 36ers.
Read more
New Balance has renewed its apparel partnership with the Melbourne Demons for another three years, taking the relationship to a total of 12 seasons, one of the longest of its kind in the AFL.
Read more
Melbourne Fashion Week has confirmed a host of new partners for its 25th year this year, including various partners focussed on growing the event’s reach into Asia.
Read more
Betting company, Sportsbet has avoided sponsorship restriction surrounding the 2019 FIBA Basketball World Cup by becoming a sponsor of the Canadian Basketball team for a series of exhibition matches against the Australian Boomers, Team USA and New Zealand.
Read more
Crocmedia has added to its portfolio of sports partnerships, becoming the media partner of Softball Australia.
Read more
Supercars will continue its esports involvement, despite this week’s announcement that partner Gfinity Esports will close in November.
Read more
The Queensland Performing Arts Centre’s (QPAC) 2019 International Series by Moscow’s Bolshoi Ballet achieved a record sponsorship haul for the arts venue.
Read more
Melbourne Cricket Club joins Melbourne FC oval project; St Mary’s Football Club signs major partner in Chemist Warehouse. Read on for more details.
Read more
ASX-listed media company Here, There & Everywhere (HT&E) will close its sporting arm, Gfinity Esports Australia, in November this year after a lack of “sustainable, positive earnings” from the investment, which launched in 2017.
Read more
Copyright © Prickly Pair Media 2026 • ABN 54 658 014 049 • Terms of use • Privacy policy.
Sponsorship News is a Prickly Pair Media Pty Ltd publication.
Prickly Pair Media respects the traditional custodians of the ACT, the Ngunnawal people. We acknowledge the stories, traditions and living cultures of Aboriginal and Torres Strait Islander peoples.