Half of Australia's 28 biggest performing arts groups saw sponsorship revenue drop last year, according to new research that also reveals a surge in donations lifted private sector income to a record $111 million in 2017.Read more
A lack of diversity can't be good for an industry that prides itself on understanding and communicating with the typical Aussie consumer, writes Octagon head of planning and strategy Adam Hodge.Read more
Adelaide Festival has secured a long-term partnership with aged care provider, Enabling Confidence at Home, after successful experiences sponsoring a string of smaller events.Read more
Global IT consulting group Infosys will collaborate with Tennis Australia on a broad range of new sponsorship categories, including big data, artificial intelligence and virtual and augmented reality, as part of a major new alliance.Read more
Athlete media company 20Four has halted operations and is investigating a business restructure or merger after the struggling platform's major investor confirmed it would not provide any further funds.Read more
FMCG juice brand Nudie has expanded its Surfing Australia alliance, taking over as naming rights sponsor of the flagship 'SurfGroms' program after Weet-Bix's partnership expired.Read more
The arts and cultural sectors should focus on the huge financial impact they deliver to economies when they are talking with potential sponsors, says Brisbane Airport's head of corporate relations, Rachel Crowley.Read more
Sports, entertainment and ticketing giant TEG has appointed ex-Rugby Australia commercial boss John Nicholl to the newly-created role of head of commercial.Read more
Adelaide United's new commercial boss says club sponsors will reap the benefits of the A-League team's irreverent new digital strategy, which has driven a significant uplift in social engagement.Read more
Cricket Victoria has secured major partners for its women's and men's state teams, renewing Commonwealth Bank and upselling CitiPower to the respective properties.Read more
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