North pinpoints sponsor growth as "key challenge"
AFL side North Melbourne says it will explore "innovative ways" to grow its partnerships base after the club's sponsorship revenue fell for the first time in five years this season.Read more
AFL side North Melbourne says it will explore "innovative ways" to grow its partnerships base after the club's sponsorship revenue fell for the first time in five years this season.Read more
Seasoned commercial and marketing executive Julie Turpie has been appointed Destination NSW's new head of arts and entertainment events.Read more
Rolex has provided a timely boost for the Australian Grand Prix Corporation, renewing its title rights for the 2017 F1 Grand Prix in Melbourne.Read more
Former Netball Australia chief executive Kate Palmer has been confirmed as the first-ever female CEO of the Australian Sports Commission.Read more
Suzuki will take its partnership with the Melbourne Storm into a second decade after inking a two-year renewal with the NRL outfit.Read more
Australia's only top-tier cycling team will rebrand as Orica-Scott in 2017, with BikeExchange to depart as co-major sponsor after just six months.Read more
Tigerair will promote its beach holiday destinations as part of a wide-ranging new alliance with St Kilda Festival, Australia's largest free music festival.Read more
Events and sponsorship agency SME360 has made its third acquisition since 2015, taking ownership of the Leaders In Major Events agency.Read more
William Hill's partnership with Tennis Australia has suffered a significant setback, with TA opting to relegate the betting firm to the outskirts of the Australian Open, just twelve months after the deal was announced with much fanfare.Read more
The Queensland Performing Arts Centre will expand and diversify its community arts programs as part of a new alliance with project management and construction giant Lendlease.Read more