PGA extends Coca Cola Amatil link with new beer deal
The PGA has signed craft beer business the Australian Beer Company on a three-year deal to promote its Yenda and Pressman brands at the annual PGA Championship.Read more
The PGA has signed craft beer business the Australian Beer Company on a three-year deal to promote its Yenda and Pressman brands at the annual PGA Championship.Read more
Supercars team, Erebus Motorsport has signed air conditioning group Ultra Air as the major sponsor of its entrant in the Supercheap Auto Bathurst 1000 next weekend.Read more
Qantas Assure, Piping Hot and Ohana have become inaugural sponsors of the International Beach Festival run by Fitzgibbons International to be held on Cronulla beach in November.Read more
New research from Roy Morgan shows that supporters of NRL and AFL clubs are more likely to purchase a new mobile phone in the next year than average Australians and notes that Chinese electronics company Huawei, as the only phone manufacturer using sponsorship to promote its brand to fans of the two codes, has chosen the right clubs.Read more
Vicsport, the peak body for sport and active recreation in Victoria is looking for a new CEO following the resignation of CEO, Mark Mcallion.Read more
Triathlon Australia has posted a small financial surplus in 2016, despite a big fall in sponsorship revenue for the year.Read more
After establishing branding sponsorships across the AFL and NRL, Huawei is turning its attention to in-stadium solutions, an area where the company believes there's a lot of room for improvement.Read more
The Queensland Performing Arts Centre (QPAC) has signed Mantra Group as its preferred accommodation partner for the next three years.Read more
Surfing Australia has renewed its partnership with surfboard fins and accessories specialist FCS for two years.Read more
Hyundai has expanded its platinum partnership of the Brisbane Lions AFL club to include its women's team.Read more