- Adelaide extends women's team sponsor
- Synchro swimmers get Hancock backing
- Bowls Australia in innovative deal with cruise company
- BLK joins Queensland Cricket
- Virgin partners with innovative new indigenous light festivalRead more
Woolworths has struck a deal with Surfing Australia that will see the grocery chain involved in some of the sport's key junior development programs as well as its digital assets.Read more
Mazda has expanded its sponsorship of the Sydney Thunder Big Bash League (BBL) by becoming the principal sponsor of the its Women's Big Bash League (WBBL) team.Read more
The new board of the WA Government's health promotion body, Healthway, which is one of Australia's largest sponsors, will meet for the first time in October to review the organisation's strategy.Read more
The Queensland Performing Arts Centre has agreed a "ground-breaking" long-term partnership with Korean car-maker Hyundai, which becomes the cultural centre's principal partner.Read more
Aldi is on the cusp of a landmark first Australian sponsorship, with sources confirming the discount supermarket group will become a key partner of a national sporting code's grassroots set-up.Read more
Netball NSW has adopted a new commercial structure ahead of major changes to the sport's elite tier, with the state body to take on management of a second team in tandem with the AFL's GWS Giants.Read more
The Adelaide Crows has signed its second co-major sponsor for its National Women's League team, with employment and community services provider, Workskil, joining for the 2017 inaugural season.Read more
Luxury bourbon brand Woodford Reserve has exported its international racing focus to Australia, inking a long-term alliance with the Magic Millions.Read more
Bupa has ramped up its health and wellbeing platform with a new exercise-based partnership with Federation Square, one of Australia's largest public spaces.Read more
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