Queensland stadiums to undergo "massive" digital upgrade
The Queensland Government will stump up $7m for technology upgrades at the Gabba and Suncorp Stadium, a move it says will boost fan engagement at the venues.Read more
More latest news - page 886
Women's AFL entices iSelect back to sponsorship
The Melbourne Demons and iSelect have struck the first long-term principal partnership of the new National Women's League, part of the brand's pivot towards "getting in on the ground floor" of women's sport.Read more
Sydney Fringe capitalises on growth with new deals
The Sydney Fringe Festival has added several new partners, including a landmark deal with Google, after last year's festival saw sponsorship revenue rise six-fold.Read more
Aus Paralympics nets close to $10m ahead of Rio
The Australian Paralympic Committee's sponsorship tally has risen to record levels ahead of Rio 2016, combining with a strong fundraising effort to take commercial revenue towards $10m.Read more
Crows NWL adopts dual-partner structure after retail coup
A prominent homewares retailer has broken its 167-year sponsorship duck, inking its first-ever deal − with the Adelaide Crows' new women's team.Read more
NBL continues to beef up sales operations
Melbourne Storm's long-serving corporate chief, Wayne Jarred, has stepped into a senior sales position at the National Basketball League.Read more
Toyota renews iconic AFL alliance
In what is believed to be the largest-ever partnership deal in Australian sport, Toyota has extended its top-tier alliance with the AFL to 2020.Read more
Giants the first to secure new women-specific partner roster
A national retailer, Australia's largest airport and a publicly-listed financial group have all signed on as inaugural sponsors of the GWS National Women's League entry.Read more
Sponsorship News conference: one week to go
Hear from leading industry executives on measurement trends, the future of content and more at next week's Sponsorship News half-day conference in Sydney.Read more
MotoGP benefits from "perfect storm" as sales and sponsorship surge
The Australian Motorcycle Grand Prix is on-track for a significant increase on ticket sales, hospitality and sponsorship, with all three revenue streams well ahead on last year's record numbers.Read more
