Subscription content
Sponsorship News is a subscription-based news service. You must have a current subscription and be logged in to access this article:
AFL looks to build closer relationships with key partners and to diversify sponsorship assets
After recently extending its deals with its key major sponsors, AFL general manager commercial, Kylie Rogers, says the code is planning to launch some innovative new sponsorship assets and is working more closely with its major partners to maximise the value they get from the relationships.
If you are not a subscriber and would like to arrange a free trial or subscription, please click on one of the buttons below.
