Cowboys add shorts partner
The North Queensland Cowboys NRL side is closer to completing its major sponsorship inventory, with a third new brand joining the club for 2015.Read more
More latest news - page 1006
Woolworths and McDonald’s join as AFL overhauls sponsorship
McDonald's and Woolworths have taken over from their main rivals Hungry Jack's and Coles as official sponsors of the AFL in a major shake-up of the code's commercial partners.Read more
Australian brands recognised at world tech awards
Cricket Australia and ANZ Stadium's technology activation with Telstra and Populous have been listed as finalists of the international Sports Technology Awards.Read more
Google in $1.2m charity partnership
Google and children's charity, The Alannah and Madeline Foundation, have partnered to deliver a new online child protection program.Read more
Supercars season begins with new sponsors galore
The V8 Supercars and a raft of racing teams have unveiled new sponsors on the first day of testing for 2015, including a new competition sponsor and a naming rights partner for Erebus motorsport.Read more
Grand Prix appoints new agency and marketing chief
Advertising agency, Ensemble, has won the creative business of both the Australian Formula 1 and MotoGP events, and the Australian Grand Prix Corporation has also appointed a new general manager of marketing.Read more
Academy of Music gains Singapore Airlines partnership
Singapore Airlines has signed on as presenting partner of the opening and closing concerts of the Australian National Academy of Music's 2015 season.Read more
NRL's sponsorship duties to transfer to COO after dismissal shock
NRL chief operating officer, Suzanne Young, will take over the code's sponsorship operations, following the sudden dismissal of long-term head of commercial, Paul Kind.Read more
Mariners reform major partnership strategy, renew Masterfoods
The Central Coast Mariners will become the second A-League side to take a "split" approach to its principal sponsor, after extending and restructuring its deal with Mars Food brand Masterfoods.Read more
CEO connection lands Crows' new partner
The Adelaide Crows AFL club has signed Fairfax's real-estate media arm, The Domain Group, in a deal that includes media and shorts branding.Read more
