Future of Samsung sponsorship uncertain as CMO departs Friday, 17 Apr 2015 Arno Lenior, Samsung's chief marketer in Australia and the man behind its local sponsorship strategy, has departed the company, which is in the process of reviewing the structure of its marketing and sponsorship team. Read more
Best philanthropic partnerships 'have values aligned' Friday, 17 Apr 2015 A vodka brand and its non-profit partner have revealed their tips to ensure both parties gain lasting benefits from philanthropic sponsorships. Read more
Australian Olympic Committee closes on $40m sponsorship target Thursday, 16 Apr 2015 Strong sponsor interest in the 2014 Winter Olympics and new broadcast agreements have put the Australian Olympic Committee on-track to hit its $40 million sponsorship revenue target by the 2016 Rio Olympics. Read more
Hyundai expands corporate social responsibility program with new deals Thursday, 16 Apr 2015 Hyundai has added a pair of charity partners to its Hyundai Help for Kids program, which has raised close to $2 million since its launch last year. Read more
Asian equity firm acquires Nine's live events, hospitality and sponsorship business Thursday, 16 Apr 2015 Media and entertainment giant Nine Entertainment has sold its Nine Live business, including Ticketek, to private equity firm Affinity for an enterprise value of $640 million. Read more
Senior Nike marketer to take over as Bulldogs CEO Wednesday, 15 Apr 2015 The Western Bulldogs AFL club has appointed David Stevenson, currently an international vice president at sportswear giant Nike, as its new chief executive. Read more
New naming rights partner for NSWRL City Origin side Wednesday, 15 Apr 2015 Aboriginal services group Kari has replaced Suncorp insurance brand GIO as the naming rights partner of the NSW Rugby League's City Origin side. Read more
Lexus among luxury brands at Marie Claire awards Wednesday, 15 Apr 2015 Lexus will join Pacific Magazines imprint Marie Claire as the major partner of its awards gala, the 2015 Prix de Marie Claire Awards. Read more
Citibank extends ownership of Good Food Fest Tuesday, 14 Apr 2015 Citi Australia has secured a three-year naming rights extension with the Good Food & Wine Show, with the bank to continue as presenting partner across the festival's four city-specific events. Read more
Mitchum partners with Miss Muddy to activate social campaign Tuesday, 14 Apr 2015 Miss Muddy, the women's only obstacle course event, has signed a new partnership with Revlon deodorant brand Mitchum as it closes in on 65,000 participants. Read more
