Perth International lands naming rights sponsor Monday, 13 Oct 2014 The International Sports Promotion Society has extended its naming rights deal with the Perth International for a third year. Read more
Coopers maintains naming rights but won't return to A-League Friday, 10 Oct 2014 Coopers Brewery has extended its naming rights deal with Adelaide's Hindmarsh Stadium until 2023 despite having four years left on its current deal. Read more
Mining giant in $1.2 million arts sponsorship Friday, 10 Oct 2014 Black Swan State Theatre Company has chalked up over $1 million in corporate sponsorship for its 2015 season on the back of a renewed deal with principal partner Rio Tinto. Read more
Cowboys open up new asset with local partner Friday, 10 Oct 2014 The NRL's North Queensland Cowboys has signed its first sponsor for the manufacturer's mark slot on its jersey, as NRL clubs and apparel partners build momentum for the recently-minted property. Read more
McDonald's signs Jets; Etihad, Ricoh and Woodstock sign major deals; and more Friday, 10 Oct 2014 > Newcastle Jets replace Aurizon with McDonald's > Etihad signs long-term Hall of Fame renewal > NZ A-League, NRL sides win blue-chip sponsors > Trade period provides add-ons for AFL partners Read more
Apparel brand BLK takes fight to rivals in AFL arena Thursday, 09 Oct 2014 WRS Group brand BLK has renewed its association with the Western Bulldogs, while it is set to announce three further AFL deals, making it the code's dominant apparel partner. Read more
Bombers don the Antlers again Thursday, 09 Oct 2014 Antler Luggage has extended its long-running partnership with Essendon and signed a new deal with A-League side Melbourne Victory. Read more
Blue chip partners flock to Pop Culture exhibit Thursday, 09 Oct 2014 Ernst & Young heads a host of partners for the Art Gallery of New South Wales' landmark exhibit, Pop to Popism. Read more
FFA restructure paves way for alcohol brands to return Wednesday, 08 Oct 2014 In a game-changing restructure, A-League clubs will be able to sign large-scale sponsors in categories that Football Federation Australia has previously blocked to allow it to negotiate code-wide deals - and alcohol brands are likely to be first to take up club level sponsorships. Read more
No plans to cut back on sponsorship: Virgin Wednesday, 08 Oct 2014 Virgin Australia will maintain its substantial sponsorship and activations program despite a heavy loss in the 2014 financial year, and strong competition in the domestic airline market. Read more
