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Sports marketing agency Elite Sports Properties has forged a partnership with US-based talent agency Landmark Sports in a deal that will open up a range of endorsement and sponsorship opportunities for NBA prospect Dante Exum in the Australian market.Read more
Triathlon Australia and Samsonite luggage and backpack brand High Sierra have partnered in the lead up to the Commonwealth Games in a product supply deal.Read more
The North Queensland Cowboys sleeve property will be on the market for the first time in five years, with Harvey Norman to end its relationship with the NRL club at the end of the 2014 season.Read more
RugbyWA and Netball WA have received lucrative backing from the Insurance Commission of Western Australia, with the government-run organisation spending $2 million to sponsor the two codes until 2017.Read more
Shopping centre giant Westfield will leverage off the Mercedes-Benz Fashion Week festival through individual sponsorships of a trio of designers.Read more
On-site activations and the opportunity to gain exposure to a targeted B2B audience will continue to drive interest in exhibition sponsorship, says the manager of design and architecture event designEX.Read more
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Erebus Motorsport's first V8 Supercars victory has provided a boost to the team's hunt for a naming rights sponsor in what is proving to be a tough sponsorship market for the sport.Read more
The Melbourne Storm has signed a new two-year deal with Steeden, topping off a strong pre-season for commercial deals for the club.Read more
Compression manufacturer Skins has renewed its sponsorship of Australian Rugby Union.Read more
Australia's Olympic and Commonwealth Games sports rank consistently lower than other sports in commercial performance, according to the Australian Sports Commission, which is urging them to improve their appeal to sponsors.Read more
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