Asia the lure as Visy backs Wanderers
Packaging and recycling giant Visy has been confirmed as Western Sydney Wanderers' major corporate sponsor for the Asian Champions League (ACL), as first reported by Sponsorship News last week.Read more
More latest news - page 1083
2013 V8 Utes audience approaches eight million
The Australian V8 Ute Racing Series delivered its strongest-ever television audience in 2013, with a 5% increase in viewer numbers over 2012.Read more
New energy for Tigers after AGL takes over APG sponsorship
Diversified energy giant AGL has taken over sponsorship of the Richmond Tigers from Australian Power & Gas (APG), which it acquired last year.Read more
Sponsor upgrade fuels Cowboys' local partner drive
The North Queensland Cowboys strategy of building partnerships with local and regional partners has borne fruit, with Tropic Petroleum upgrading to a major sponsor for the 2014 season.Read more
Giants stadium to be Spotless
Integrated services company Spotless Group has signed a long-term deal to secure naming rights to Sydney Showgrounds, home of AFL team GWS Giants.Read more
V8 Supercars tender goes to Host
Creative agency Host will be tasked with developing a new brand strategy and integrated campaign for the 2014 season of V8 Supercars.Read more
China Southern lands another festival partnership
Sydney's Chinese New Year Festival has brought China Southern Airlines on board as a corporate sponsor.Read more
Tahs secure back of jersey sponsor, expect two more
Super Rugby franchise the NSW Waratahs has secured real-estate agent Ray White as its back of jersey sponsor for the 2014 season.Read more
Daikin another boost to Sea Eagles' brand: CEO
Air condition giant Daikin Australia has taken the rights to the NRL club Manly Sea Eagles' back of jersey property in a three-year, "seven figure" deal.Read more
UK liquor sponsorship deal just window dressing: Healthway
West Australian government health promotion body Healthway has dismissed a new UK voluntary alcohol sponsorship code as a window dressing exercise designed to avert effective external regulation of alcohol sponsorship of sport.Read more
