Sponsorship up for Broncos Thursday, 20 Feb 2014 The Brisbane Broncos NRL club has posted a 6% rise in annual revenue to $34.9 million, partly driven by a 3.3% rise in sponsorship income for the 2013 calendar year. Read more
Athletics Australia suits up with Adidas Thursday, 20 Feb 2014 Athletics Australia has secured a double coup, with Adidas becoming both major partner of the organisation and its official apparel and footwear supplier. Read more
Waratahs finalise sponsorship roster Thursday, 20 Feb 2014 Irish cider brand Magners has become the final piece in the NSW Waratahs' sponsorship apparel jigsaw ahead of the 2014 Super Rugby season. Read more
Tasmania's V8 fixture gets naming rights partner Thursday, 20 Feb 2014 The Tasmanian leg of the 2014 V8 Supercar season will be commercially known as the Tyrepower Tasmania 400, following a new partnership with Tyrepower. Read more
Western Force sponsor gamble bears fruit Wednesday, 19 Feb 2014 Western Force's initiative to sell front of jersey sponsor properties on an individual basis rather than as a sponsorship package has paid off, with all starting jersey spots sold for the entire season. Read more
Australia Post announce new community partners Wednesday, 19 Feb 2014 The AFL and Netball Australia are among the new national community partners announced as part of Australia Post's 'Our Neighbourhood' program. Read more
Front Row delves into sponsorship Wednesday, 19 Feb 2014 Corporate hospitality group Front Row Events has announced the formation of a dedicated sponsorship business to be headed by former V8 Supercars director of commercial and marketing, John Dunlop. Read more
Marketing, sponsorship sectors booming: AMI CEO Tuesday, 18 Feb 2014 The sponsorship industry will grow in 2014, buoyed by an increasingly confident outlook among major marketers the CEO of the Australian Marketing Institute has predicted. Read more
Sponsorship Australasia opts for wind up Tuesday, 18 Feb 2014 Directors of industry association, Sponsorship Australasia have decided to wind up the organisation citing a" lack of relevance" to the current situation in the Australian sponsorship industry. Read more
Sydney FC seal Webjet renewal Tuesday, 18 Feb 2014 A-League franchise Sydney FC has renewed its front of jersey deal with online travel agency Webjet for a further two years. Read more
