University of New England walks from Parra seeks new deals in Western Sydney Friday, 22 Nov 2013 The University of New England will seek new sponsorship opportunities after exercising a clause in its sponsorship agreement with the Parramatta NRL club to end its deal early due to a conflict with a new Eels' sponsor. Read more
Renegades have a full sponsorship book for Big Bash Friday, 22 Nov 2013 The Melbourne Renegades will go into the third edition of the Big Bash League Twenty20 tournament with a full roster of sponsors and 50% growth in its sponsorship portfolio. Read more
Rydges gets back into motorsport Friday, 22 Nov 2013 The Rydges hotel chain has made a return to motorsport sponsorship by becoming the naming rights sponsor of the Canberra round of the Australian Rally Championship. Read more
Goodlife Health Clubs sponsors Roar Friday, 22 Nov 2013 Gym franchise company, Goodlife Health Clubs has become a major sponsor of the Brisbane Roar A-League club, signing a deal that covers the men's, women's and youth squads. Read more
Mortimers Wines signs Cricket ACT deal Thursday, 21 Nov 2013 Central NSW winery, Mortimers Wines has become a major sponsor of Cricket ACT and will leverage its annual marquee event, the Prime Minister's Xl for the next three years. Read more
Australian cricket sponsors are dull, says report Thursday, 21 Nov 2013 Cricket in Australia and England is suffering from a stale list of very established sponsors and needs to look to more exciting sectors with companies capable of communicating more positive messages about the sport, according to a new report from UK research company Sponsorship Today. Read more
Ice-Watch does first Australian sport sponsorship deal Thursday, 21 Nov 2013 The Queensland Reds Super Rugby franchise has struck a two-year deal with watch brand Ice-Watch. Read more
Golf Australia gets new commercial director Thursday, 21 Nov 2013 Golf Australia has appointed experienced sports and causes commercial administrator Kent Boorman as its new commercial director, replacing outgoing director, Jo De Jong. Read more
North Melbourne hires top AFL commercial exec Thursday, 21 Nov 2013 The North Melbourne AFL club has hired former Sydney Swans commercial executive Troy Bundy as its new general manager of commercial operations. Read more
Athletics body abandons in-house sponsorship model Wednesday, 20 Nov 2013 Athletics Australia has appointed a global sports marketing agency, which has worked with teams like Tottenham Hotspur and the England and Wales Cricket Board, to handle its sponsorship for the next three years. Read more