Ford will continue to sponsor Friday, 24 May 2013 08:53pm Despite the closure of its Australian manufacturing operations, Ford will continue to be a major user of sponsorship, and the company has assured Geelong AFL club and the V8 Supercars that it will complete its existing contracts, and will "work through the transition with all of our partnerships moving forward." Read more
Wanderers strong season starts to lure sponsors Friday, 24 May 2013 08:50pm The on-field success of the Western Sydney Wanderers A-League club has begun to translate into sponsorship dollars. Read more
Erebus Motorsport lands livery sponsor Friday, 24 May 2013 08:48pm V8 Supercar team Erebus Motorsport has secured a sponsorship from drug test equipment supplier Royal Medical Supplies for the remainder of the season. Read more
V8s getting expensive: Pirtek Thursday, 23 May 2013 09:27pm Long term motorsport sponsor Pirtek says that while it is considering a return to the V8 Supercars next year, it might be able to generate better ROI with smaller deals in other motorsport events. Read more
Chicks hit six, men still yet to score: Cricket Tasmania Thursday, 23 May 2013 09:15pm Cricket Tasmania has extended the naming rights partner for its women's team while the men's team continues its search for a major sponsor. Read more
Hyundai drives further into A-League with grassroots deal Wednesday, 22 May 2013 09:14pm Hyundai Motor Company has expanded its deal with Football Federation Australia, becoming its official grassroots partner. Read more
Emirates and the Force exploring where tomorrow might take them Wednesday, 22 May 2013 09:07pm Emirates has confirmed that discussions are underway about the future of its partnership with the Western Force Super Rugby franchise. Read more
Pirtek on Percat in new racing car partnership Wednesday, 22 May 2013 09:04pm Hydraulics and hose fitting company Pirtek has expanded its motorsport sponsorship portfolio by signing a deal with Coates Hire Racing in the Porsche Carrera Cup Championship for the remainder of the 2013 season. Read more
SA clubs could be burnt by gambling inquiry's findings Tuesday, 21 May 2013 08:32pm While the focus is firmly on changes to live odds promotion on broadcast television, the South Australian Government's inquiry into gambling codes of practice has suggested dramatic changes to gambling sponsorship regulation that will impact sporting club's commercial revenue. Read more
ARU signs another key sponsor for Lions tour Monday, 20 May 2013 09:03pm The Australian Rugby Union has secured a naming rights partnership for the British and Irish Lions Tour of Australia in June. Read more
