Cash for leverage as Foxtel pursues female demographic Friday, 03 May 2013 09:13pm Foxtel has substantially increased its leveraging budget to enable it to effectively implement its new partnerships with netball and soccer. Read more
Basketball examines how to unscramble the egg Thursday, 02 May 2013 09:31pm Basketball Australia and representatives of the National Basketball League clubs are continuing to look at ways to demerge, with the clubs confident that a board of team owners would be more effective in developing the national competition's commercial interests. Read more
Sharks circling big deal and pick up two new sponsors Thursday, 02 May 2013 09:25pm The Cronulla Sharks NRL club has secured two new partners and is close to finalising a new major sponsorship by its next home game on May 19. Read more
ARU forms greater education bond Thursday, 02 May 2013 09:13pm The Australian Rugby Union has expanded its sponsorship with Bond University, which will now include the Wallabies, for the next four years. Read more
Paralympic Committee looks to build stronger brand relationships with broadcast deal Wednesday, 01 May 2013 08:48pm The Australian Paralympic Committee is to purchase a package of broadcast rights from the International Paralympic committee in an effort to provide more attractive and long-lasting leveraging opportunities for sponsors. Read more
Wellington Stadium lures new CEO Wednesday, 01 May 2013 08:40pm Former deputy CEO of the local organising committee of the 2015 AFC Asian Cup, Shane Harmon, has been appointed as the new chief executive of Wellington's Westpac Stadium. Read more
Waratahs stay in the black Wednesday, 01 May 2013 08:31pm Despite a poor year on the field, the NSW Waratahs Super Rugby franchise maintained the majority of its sponsors and sponsorship revenue in 2012, and posted its second consecutive operating profit. Read more
Sponsorship up for SSO 2012 Tuesday, 30 Apr 2013 09:01pm The Sydney Symphony Orchestra lifted its sponsorship revenue last year, despite a downturn in total revenue, according to its latest annual report. Read more
ARU beefs up commercial team Tuesday, 30 Apr 2013 08:59pm The Australian Rugby Union has unveiled an administrative restructure that will strengthen its commercial, marketing and sponsorship capability. Read more
Run Melbourne makes right choice for new partner Tuesday, 30 Apr 2013 08:54pm Run Melbourne has signed a new presenting partner for the next three-years. Read more