Road transport company Heavy Haulage Australia (HHA) will use its foundation naming rights sponsorship of Erebus Motorsport as a test bed for future sponsorship involvement in the sport, says HHA CEO Jon Kelly.Read more
Mars Food Australia has extended its front-of-jersey deal with the Central Coast Mariners A-League club until the end of the 2013/14 season.Read more
ISP Internode has launched an innovative digital activation for its Adelaide Fringe Festival sponsorship, by building an online program for the event that will allow participants to share their itineraries via Facebook.Read more
Luxury car brand Audi will join Sydney's St George OpenAir Cinema as part of its strategy to strengthen its links with the Australian film industry.Read more
Etihad Airways and the Sydney Opera House have announced a three-year multi-million dollar partnership as the airline looks to raise its profile in the arts sector.Read more
The Adelaide Crows AFL club has translated strong on-field performance into increased exposure for its sponsors for the 2012 season.Read more
Samsung has extended its partnership with the Australian Rugby Union and broadened the scope of the agreement.Read more
The Adelaide Crows currently has two high profile branding properties available, playing shorts (includes training shorts) and a 25% share of voice on the AFC media backdrop. We are looking to add another Premier Partner to our stable with these two assets forming the backbone of any new partnership.Read more
The team at Australian Sponsorship News would like to wish all subscribers a merry Christmas and a happy and prosperous New Year.Read more
Caravan manufacturer Jayco has renewed as naming rights sponsor of Cycling Australia's national teams for the next four years up to and including the 2016 Rio Olympic Games.Read more
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