Crocs sponsor to stay in region Tuesday, 09 Apr 2013 09:05pm Queensland Country Credit Union (QCCU) will remain involved in sports sponsorship in the Townsville region, even if the Townsville Crocodiles NBL team withdraws from the competition. Read more
Sponsorship News Lunch 23rd April - Art House Sydney Tuesday, 09 Apr 2013 05:42pm Sponsorship News is kicking off its Informative Lunch Series with a presentation by David Fleming, from Populous Activate. Read more
New media crucial to sports growth Monday, 08 Apr 2013 09:20pm Digital media has played a crucial role in boosting participation in a range of extreme sports at a much faster rate than traditional sport, according to a report released today by Minister for Sport Kate Lundy. Read more
Pies and Dogs pitch a new blockbuster to the AFL Monday, 08 Apr 2013 08:59pm The Western Bulldogs AFL club and the Collingwood AFL club have signed a commercial alliance aimed at developing an annual 'blockbuster' match that will have flow-on sponsorship benefits for both clubs. Read more
NRL sponsorship pays off for Local Liquor Monday, 08 Apr 2013 08:50pm Independent Liquor Retailers successful sponsorship of the Canberra Raiders NRL club was a key factor in the group's new marketing strategy that's designed to boost the company's brand in Sydney and Northern NSW, according to the company's trade marketing manger Corey Leeson. Read more
Dan Murphy's gets behind Aussie Wine Month Monday, 08 Apr 2013 08:39pm Woolworth's liquor retailing business Dan Murphy's has done a corporate promotional deal with Wine Australia's Aussie Wine Month. Read more
New cider brand launches $7m marketing assault Friday, 05 Apr 2013 08:40pm Swedish cider company Rekorderlig will launch a comprehensive integrated marketing campaign in Australia later this month, with a budget of around $7 million and an extensive sponsorship component. Read more
V8s to profit from separating drink sponsor categories Friday, 05 Apr 2013 08:11pm Red Bull has secured a sponsorship with the V8 Supercars that will give it exclusive pourage rights in the energy drink category at all future events for the next two years. Read more
Australian stadium naming rights among most expensive Thursday, 04 Apr 2013 07:48pm Naming rights sponsorships of Australian stadiums rank among the world's most expensive on a per capita basis according to new UK research. Read more
Europcar signs AFL deal Thursday, 04 Apr 2013 07:45pm Car rental company Europcar has secured an associate partner role with the Sydney Swans AFL club for the next two years. Read more
