Telstra has renewed its sponsorship of the National Rugby League and expanded its involvement by acquiring the exclusive broadcast rights for mobile and tablet devices for the rugby league competition in a five-year deal said to be worth up to $100 million.Read more
The Australian PGA says moving its tournament away from its long term home of Coolum won't hurt its sponsorship prospects, and may even enhance them.Read more
The St George Illawarra Dragons NRL club has confirmed that it will suffer a large financial hit following the collapse earlier this year of its sleeve sponsor, Southern Cross Constructions (NSW).Read more
The ACT Brumbies Super Rugby franchise has secured a coaches' sponsor for the next three years as it continues with its strategy of focusing on local businesses servicing the government sector in Canberra.Read more
Premium clothing company M.J. Bale has signed a new deal with the Australian Turf Club as the brand looks to expand its sports sponsorship portfolio in 2013.Read more
The Essendon Bombers AFL club will launch a digital edition of its "The Bomber" magazine next year with the support of its two major sponsors.Read more
Energy drink Shark Energy will not return as the front of jersey sponsor for the Cronulla Sharks NRL club despite having two-years remaining on its contract.Read more
The Brisbane Lions AFL club has secured a naming rights partner for its 10-year anniversary lunch celebrating its feat of winning the AFL grand final three years in a row from 2001 to 2003.Read more