Tasmania Government uses sponsorship to promote anti-gambling initiative Thursday, 14 Mar 2013 08:58pm The Tasmanian Government has signed a one-year sponsorship deal to promote its "Know Your Odds" campaign that aims to dispel myths about gambling. Read more
BHP rejects bribery allegations surrounding sponsorship Wednesday, 13 Mar 2013 08:35pm BHP Billiton has denied that its sponsorship of the 2008 Beijing Olympic Games contravened any law and said it believed the initiative was in line with normal corporate hospitality. Read more
Fremantle brings two new partners on for 2013 Wednesday, 13 Mar 2013 08:32pm The Fremantle Dockers AFL club has added two new partners to its sponsorship stable, putting the club on track to achieve its forecast sponsorship budget this season, according to general manager of commercial Scott Gooch. Read more
The Force round out apparel for eighth year Tuesday, 12 Mar 2013 09:36pm The Western Force Super Rugby franchise has secured its final commercial apparel partner to make 2013 the eighth straight year the club has completed its strip sponsorships. Read more
Grand Prix gets local Victorian sponsor Tuesday, 12 Mar 2013 09:22pm The Australian Grand Prix has announced an official wine partner ahead of the event's launch this weekend. Read more
NOVA and netball do a deal Tuesday, 12 Mar 2013 09:18pm The NSW Swifts netball team has announced radio NOVA 969 as a partner for 2013. Read more
Festivals most cost effective, but sport still best for reach: report Monday, 11 Mar 2013 09:52pm Festivals and fairs offer the most cost-effective sponsorship outcomes at the smaller end of the market, but sport remains the best for national brands looking for wide audience share, according to a new global sponsorship study. Read more
NRL to support Sharks through ASADA investigation Monday, 11 Mar 2013 09:42pm The Cronulla Sharks NRL club has accepted a support package from the NRL to help it during the Australian Sports Anti-Doping Association investigation and the assistance will include the secondment of a sponsorship and marketing manager from the League. Read more
Titans announce second partner for season launch Monday, 11 Mar 2013 09:40pm The Gold Coast Titans NRL club have signed a national coffee franchise to become its shorts partner on a three-year deal. Read more
Telstra expands its "second-screen" portfolio Friday, 08 Mar 2013 09:43pm Telstra has expanded its paid-content app portfolio to the NRL, launching a live-streaming service for the NRL LIVE 2013 app, after having near one million downloads of its AFL Live app last year. Read more
