Beam ditch major property but stick with V8s
Beam Global brand Jim Beam has ended its six-year association with Dick Johnson Racing as its naming rights partner.Read more
More latest news - page 1160
Toyota launches new cricket activation
Toyota has leveraged its sponsorship of Cricket Australia by taking over the "decision pending" third umpire sponsorship property in the Nine Network broadcast and at cricket venues.Read more
Port Adelaide signs sponsor for 2013
The Port Adelaide Football Club has signed a new sponsor for next year, after completing a raft of smaller deals this season.Read more
Volkswagen renews with PGA
Volkswagen has extended its association with the PGA of Australia as the official vehicle sponsor for a further two years with an option for a third.Read more
More for the Roar; new jersey sponsor
The Brisbane Roar A-League club has added a new sponsor to its apparel for the current season.Read more
Brumbies expand educational sponsor roster
The ACT Brumbies Super Rugby franchise has landed a second education sponsor as its official training partner for the next three years.Read more
Dragons score a trifecta of deals
The St George Illawarra Dragons NRL club has locked down three apparel sponsors for 2013 and beyond.Read more
Australian Sponsor sues UCI for reputational damage
Australian compression garment company SKINS has issued a letter of demand on the world cycling administrative body, the Union Cycliste Internationale (UCI), claiming $US 2 million in damages due to reputational damage it suffered through UCI's mismanagement of doping in the sport.Read more
Betting agency marketing becoming too invasive: survey
Sports betting agencies might re-think their marketing approach after a new survey found that 35% of Australians aged between 18 and 64 think that they should not be allowed to sponsor sports teams or events.Read more
Lions draw first blood in co-major hunt
The Brisbane Lions AFL club has signed a four-year deal with an insurance company to fill its vacant major jersey property, stealing a march on a raft of other clubs looking for co-major sponsors.Read more
