Brumbies local focus paying off with sponsorship revenue Tuesday, 11 Dec 2012 09:22pm The ACT Brumbies Super Rugby franchise has secured a coaches' sponsor for the next three years as it continues with its strategy of focusing on local businesses servicing the government sector in Canberra. Read more
M.J. Bale signs first of many for 2013 Monday, 10 Dec 2012 09:11pm Premium clothing company M.J. Bale has signed a new deal with the Australian Turf Club as the brand looks to expand its sports sponsorship portfolio in 2013. Read more
Bombers magazine goes digital Friday, 07 Dec 2012 09:12pm The Essendon Bombers AFL club will launch a digital edition of its "The Bomber" magazine next year with the support of its two major sponsors. Read more
Big Bash rounds out blue chip sponsor list Friday, 07 Dec 2012 08:22pm The Commonwealth Bank has expanded its cricket sponsorship portfolio, signing a major deal with the KFC T20 Big Bash League (BBL). Read more
Sharks lose key sponsors Thursday, 06 Dec 2012 09:11pm Energy drink Shark Energy will not return as the front of jersey sponsor for the Cronulla Sharks NRL club despite having two-years remaining on its contract. Read more
Lions secure sponsor for new event Thursday, 06 Dec 2012 09:10pm The Brisbane Lions AFL club has secured a naming rights partner for its 10-year anniversary lunch celebrating its feat of winning the AFL grand final three years in a row from 2001 to 2003. Read more
Rabbitohs jump on membership partner Wednesday, 05 Dec 2012 09:46pm The South Sydney Rabbitohs NRL club has signed a Canberra-based organisation as its membership partner for 2013. Read more
Gilbert expands deal with RugbyWA Wednesday, 05 Dec 2012 09:46pm Sports equipment manufacturer Gilbert has expanded its deal with RugbyWA and will now promote a range of Gilbert products at a grassroots level. Read more
Pepsi switches in the V8s Tuesday, 04 Dec 2012 08:52pm PepsiCo brand Pepsi Max has ended its sponsorship agreement with Kelly Racing and moved to Ford Performance Racing on a three-year deal. Read more
The return of the Kings; five new deals Tuesday, 04 Dec 2012 08:20pm The Sydney Kings NBL team has added a range of local and international sponsors over recent months to give the club a far stronger sponsorship profile after it spent the past two years in the league with no major corporate backing. Read more
