ABL TV deal bags major sponsor Friday, 26 Oct 2012 08:18pm Vehicle sales website carsguide.com.au has announced it will become an official sponsor of the Australian Baseball League for one year. Read more
Smoke, but no fire; ABL douses MLB deal Thursday, 25 Oct 2012 09:25pm The Australian Baseball League has hosed down speculation of a proposed deal to bring the Los Angeles Dodgers and the Arizona Diamondbacks Major League Baseball teams to Australia to play three matches in Sydney in 2014. Read more
Athletics Australia back on free-to-air Thursday, 25 Oct 2012 09:25pm Athletics Australia has announced a broadcast deal with the Nine Network and Fox Sports that will see the Australian Athletics Tour return to television in 2013. Read more
Santos claims ninth AbaF Award Thursday, 25 Oct 2012 09:25pm Oil and gas company Santos has claimed its ninth Australian Business Arts Foundation award, after winning the Partnering category at the national AbaF Awards in Melbourne this week. Read more
Branded Content delivering results for sponsors Thursday, 25 Oct 2012 05:20pm A new study by Repucom for Channel Nine's TV program 'The Block' has found the show is delivering just over $12 million in branded content value to its sponsors. Read more
Roosters signs local business as apparel partner Wednesday, 24 Oct 2012 08:13pm The Sydney Roosters NRL club has signed a three-year shorts sponsorship with a local Sydney restaurant chain. Read more
Adventure Race loses seven-year partnership despite growth Tuesday, 23 Oct 2012 08:37pm Despite steady growth in participation and audience since its launch six years ago, the Adventure Race National Series has lost its major sponsor, but is in negotiations to sign a new deal. Read more
Australian baseball back on TV Tuesday, 23 Oct 2012 08:25pm The Australian Baseball League has landed a broadcast deal with Fox Sports that will further lift the sport's profile and give sponsors valuable air time. Read more
Trots in good form with bookie deal Monday, 22 Oct 2012 09:19pm South Australian Harness Racing has secured the largest financial sponsorship deal in its history through a naming rights deal with a major corporate bookmaker. Read more
V8 Supercars' Stone Brothers first in, best dressed with apparel deal Monday, 22 Oct 2012 08:41pm Stone Brothers Racing has become the first V8 Supercars team to sign an apparel partner. Read more