Uncle Toby's make a splash with RLSS Friday, 21 Sep 2012 08:14pm Nestle brand Uncle Toby's has re-committed to the Royal Life Saving Society Australia on a three-year deal, taking the brand's total commitment to near $1 million. Read more
Victory's business network gets a new name Friday, 21 Sep 2012 08:12pm Alliance Insurance Group has taken the naming rights to the Melbourne Victory A-League club's Victory in Business network on a two-year deal. Read more
V8 sponsors continue shuffle Friday, 21 Sep 2012 05:37pm Coca-Cola is reviewing its V8 Supercars sponsorship and could change its partnership with the motorsport to include less branding when its current deal expires at the end of the year. Read more
Pepsi looking at motorsport options Friday, 21 Sep 2012 05:36pm Motorsport insiders say Pepsi is planning to switch V8 Supercars teams next year. Pepsi has been the major sponsor of the Kelly Racing number 51 car, driven by Greg Murphy, but the company is understood to be moving to Ford Performance Racing next year. Read more
The Sponsorship Soap Box has Launched Thursday, 20 Sep 2012 09:54pm Sponsorship News has launched the Sponsorship Soap Box. Read more
Council rejects municipality-wide sponsorship Thursday, 20 Sep 2012 08:42pm The City of Port Phillip has declined to negotiate with Chrysler brand Jeep for a municipality-wide sponsorship, despite one its major events lacking a key sponsor. Read more
Central Coast controls timing to boost sales Thursday, 20 Sep 2012 08:36pm The Central Coast Mariners A-League club has just announced its two-year deal locking-in Kappa as its apparel partner, despite securing the arrangement seven months ago. Read more
Ford's Stone Brothers exit paves way for new sponsorship Wednesday, 19 Sep 2012 08:56pm Stone Brothers Racing's recent merger with Erebus Motorsport will open up a new range of international sponsorship opportunities for the team, says Stone Brothers Racing commercial manager Chris Wilson. Read more
Pizza Hut fuels V8 Utes Wednesday, 19 Sep 2012 08:35pm Yum! Restaurant brand Pizza Hut has announced a major sponsorship of V8 Ute driver Steve Charman's car for the Bathurst 1000, which marks the fast food brand's first entry into the sport. Read more
Optus extends business incubator sponsorship Tuesday, 18 Sep 2012 08:42pm Optus has extended its sponsorship arrangement with Sydney co-working space Fishburners for a further two years, taking the partnership through to 2015. Read more
