Coopers leverages Bathurst V8s with new packaging Wednesday, 29 Aug 2012 07:29pm Beer brand Coopers has announced a new campaign to leverage its sponsorship of the V8 Supercars and the 50th anniversary of the iconic Bathurst endurance race. Read more
Expanding law firm sponsors National Gallery of Australia Wednesday, 29 Aug 2012 06:43pm Law firm Maddocks has increased its arts sponsorship portfolio by signing a new deal with the National Gallery of Australia. Read more
NBL broadcast arrangement brings the future to Australia Tuesday, 28 Aug 2012 09:16pm Basketball Australia has signed a broadcast deal with global digital sports broadcasting specialist PERFORM Media that will give the sport greater distribution through a dedicated subscriber-based online channel called NBL.TV, a first in Australia. Read more
Sydney Symphony signs with neighbour Tuesday, 28 Aug 2012 08:39pm The Sydney Symphony Orchestra has signed a three-year agreement with The Sebel Pier One Sydney Hotel in Millers Point to be its official accommodation and function venue provider. Read more
Cricket Australia and Repucom part ways Tuesday, 28 Aug 2012 08:38pm Cricket Australia has announced an on-going agreement with analytics business Initiative Futures, signalling the end of its long-term relationship with Repucom. Read more
FFA no longer a Weetbix kid; renewal announcements shortly Monday, 27 Aug 2012 09:22pm Football Federation Australia has confirmed that Sanitarium is no longer its official breakfast cereal. Read more
Audi extends sailing sponsorship Monday, 27 Aug 2012 07:47pm Audi has inked a two-year extension to its principal partnership with the IRC Australian Yachting Championship which will take the agreement to its eighth year. Read more
New tax law could hurt private sector arts support Monday, 27 Aug 2012 07:19pm The new federal government tax law amendment (Special Conditions for Not-for-profit Concessions) bill could have detrimental effects on performing arts groups that tour abroad, according to Australia Major Performing Arts Group executive director Bethwyn Serow. Read more
NAB leverages AFL deal Friday, 24 Aug 2012 09:02pm National Australia Bank has commissioned Clemenger BBDO Melbourne to highlight the bank's sponsorship with the AFL by running an activation known as the NAB Stand-Ins. Read more
WNBL team on Fire with new deal Friday, 24 Aug 2012 08:22pm Humanis subsidiary ResCo Recruitment and Mining Labour has signed a two-year deal with the Townsville Fire WNBL team. Read more