Western Corridor NRL bid secures sponsors
The bid for a new NRL team in the Western Corridor of Queensland has agreed in-principle sponsorship deals with two companies, according to bid chairman, Steve Johnson.Read more
The bid for a new NRL team in the Western Corridor of Queensland has agreed in-principle sponsorship deals with two companies, according to bid chairman, Steve Johnson.Read more
Fujitsu General has denied it has decided against renewing its naming rights sponsorship of the V8 Supercars series, saying media reports carried by the V8 Supercars website are wrong.Read more
Bankwest has increased its sponsorship of the Western Force Super rugby franchise and will be its back-of-jersey sponsor next season.Read more
Australia pasta company San Remo has become the exhibition partner for a major exhibition that starts next month at Canberra's National Gallery and will leverage the sponsorship through the Capital's Enlighten Festival in March.Read more
Retailer Supercheap Auto has signed a multi-year major sponsorship agreement for the V8 Supercar Championship with Walkinshaw Racing, the parent company of the Toll Holden Racing Team.Read more
Sponsors should capitalise on the growing trend of "multi-screening" during the live broadcast of sports, says sports marketing agency Octagon.Read more
Twitter has provided advice for athletes on how to build their fanbase and get the most out of the social media platform in a new best practice guide.Read more
Sponsorship revenue of the NSW Waratahs Super Rugby franchise was up $680,000 or 13% on the previous year to $5.92 million and the organisation claims to have generated more than $4 million in media exposure for its major sponsor HSBC last season, according to its latest interim financial report.Read more
Sponsorship Australasia chair Bruce Kaider has left his role at AFL club Western Bulldogs to concentrate on the global expansion of his sports agency, One Management Group & Consulting.Read more
The South Sydney Rabbitohs NRL club has signed international foreign exchange company, AFEX as the sponsor of a new branding position on the upper centre of the club's jersey.Read more