Nissan entry to add interest to V8s Thursday, 09 Feb 2012 09:04pm Nissan has announced it will provide four cars to the V8 Supercar Championship team Kelly Racing in 2013, in a move the V8 Supercars believe will reinvigorate the series and the existing Holden and Ford dominated teams. Read more
Emirates grounded; BMW cleared for take-off Wednesday, 08 Feb 2012 09:50pm Luxury automotive brand BMW has moved quickly to increase its involvement with thoroughbred racing in NSW, picking up a major naming rights sponsorship formerly held by Emirates Airlines. Read more
Sydney Kings reinvigorates sponsorship approach Wednesday, 08 Feb 2012 09:22pm The NBL Sydney Kings has reinvigorated its corporate sponsorship approach, and lifted its focus on family and community-based events. Read more
Gilbert deepens relationship with Reds Tuesday, 07 Feb 2012 09:09pm Rugby equipment supplier Gilbert has increased its involvement with the Queensland Reds by becoming the official ball and equipment supplier of the grassroots level Brisbane Juniors. Read more
OAK still thirsty for more deals Tuesday, 07 Feb 2012 09:05pm Parmalat flavoured-milk brand OAK plans to further broaden its sponsorship portfolio after securing a deal with the A-League's Newcastle Jets and NRL's Newcastle Knights. Read more
Stockland renews Cowboys community programs deal Monday, 06 Feb 2012 08:30pm Stockland Townsville has extended its community-based partnership with the North Queensland Cowboys NRL Club after a successful two-year run with the club's Adopt-a-School and Field of Dreams community programs. Read more
Rabbitohs sign Alcatel, finalise all kit sponsors for 2012 Monday, 06 Feb 2012 08:28pm Telecommunications technology company, Alcatel, has become a major sponsor of the South Sydney Rabbitohs NRL club and will be the club's shorts sponsor. Read more
Panthers like milk-based products, sign with OAK Friday, 03 Feb 2012 09:52pm NRL club the Penrith Panthers has signed a major jersey deal with Parmalat's flavored milk brand, OAK. Read more
Western Force upgrades two sponsors Friday, 03 Feb 2012 09:23pm Super Rugby's Western Force has increased its sponsorship roster, by upgrading two long-term corporate level member companies to sponsor status. Read more
AirAsia X in holding pattern over sponsorship Thursday, 02 Feb 2012 09:01pm AirAsia X, which is expanding its Australian flight schedules, will continue to target niche audiences through music festivals and surfing competitions. Read more
