NRL blames rain for slight crowd decrease
The NRL says heavy rain on a number of key weekends was the reason why it didn't set a new attendance record for the 2011 home-and-away season.Read more
More latest news - page 1233
iSelect says NRL deal positions it as national brand
Sponsoring a Queensland-based NRL club is a great way for Melbourne-based price comparison website iSelect to highlight its emergence as a national brand, according to the company's general manager of corporate affairs, Paul Cross.Read more
Wesfarmers remains on-song after principal "grab"
Wesfarmers has increased its sponsorship of the West Australian Symphony Orchestra (WASO ) by becoming its principal partner for the next five years.Read more
Barry Plant Group signs Victory deal
Real estate company, Barry Plant Group has increased its involvement with the Melbourne Victory A-League club by becoming an associate partner.Read more
New Titans structure will lift sponsorship revenue
The Gold Coast Titans will lift sponsorship revenue next season by signing comparison website, iSelect, as its front-of-jersey sponsor while also renewing former jersey sponsor, Jetstar, as the naming rights sponsor of the club.Read more
Castrol EDGE becomes sponsor of Rally Australia
Automotive brand, Castrol, has become a major sponsor of Rally Australia in an eleventh-hour deal that will see the company become the presenting partner of the rally's Super Special Stage.Read more
AFL attendance increases as Pies dominate
Total AFL attendance has increased to a new record high with 6,525,071 people attending home and away matches this season.Read more
Allphones Arena managers promise sponsorship innovation
Venue manager AEG Ogden will tap into its wealth of international experience to ensure retailer Allphones' new Sydney arena sponsorship is leveraged effectively, according to sponsorship manager Phil King.Read more
Volvo increases commitment to Australian Open golf
Volvo Car Australia has been announced as the official vehicle of the Australian Open, building on the company's existing relationship with the tournament as a vehicle supplier.Read more
Why we don't have sponsorship managers: Diageo
Drinks company Diageo will continue to increase its promotional spend in the Australian market after completing a restructure of its marketing department that reaffirms the company's preference for giving control of sponsorships to its brand teams, according to director for brands, Matt Bruhn.Read more
