Vero becomes Wallabies insurance partner Friday, 25 Mar 2011 08:46pm Suncorp's Vero insurance brand has become the official commercial insurance partner of the ARU and the Wallabies for the 2011 to 2013 seasons. Read more
U.S. rock band sells naming rights for $250,000 Friday, 25 Mar 2011 07:48pm A North American rock band will now be known as the 'BuyStock.Net Band' after the online stock trading business purchased its naming rights. Read more
Engineering company Decmil in AFL coaches deal Friday, 25 Mar 2011 07:47pm Decmil Australia will be AFL club Fremantle's coaches' sponsor for the 2011 AFL Premiership season. Read more
Nadal a perfect, if risky, fit for Bacardi: Consultant Friday, 25 Mar 2011 04:41pm World number one tennis player Rafael Nadal is the ideal choice for spirits brand Bacardi to push its 'Champions Drink Responsibly' campaign, but the appointment is not without its risks, according to entertainment marketing specialist Sean Pickwell. Read more
Sponsorship Awards submissions clsoe tomorrow Thursday, 24 Mar 2011 09:06pm Sponsorship Australasia (SA) has extended the close of submissions date for the inaugural SA Awards to Friday, 1 April, 2011. Read more
Subaru to boost recreational appeal through triathlon deals Thursday, 24 Mar 2011 07:26pm Japanese automotive manufacturer, Subaru is targeting hardcore multi-sport athletes through a sponsorship deal stuck with triathlon promoter USM events. Read more
GreenEDGE Cycling sign Scott Sports - steps up campaign for more sponsors Thursday, 24 Mar 2011 07:03pm New Australian professional cycling team, GreenEDGE Cycling has finalised its first major commercial deal, with high performance bicycle and accessories brand SCOTT Sports. Read more
Dutton Insurance backs Porsche Carrera Cup Thursday, 24 Mar 2011 06:42pm Premium automotive insurer Dutton has become the official event partner of the Porsche Carrera Cup for this weekend's opening round at the Australian Grand Prix. Read more
Port Adelaide secures second joint major sponsor Wednesday, 23 Mar 2011 09:35pm Adelaide-based stockbroking firm Soaring Securities has become a major sponsor of the Port Adelaide AFL club and joins fellow Adelaide-based organisation My ATM as a joint major sponsor of the club. Read more
F1 sponsors use new ideas to expand media coverage Wednesday, 23 Mar 2011 07:36pm Major sponsors of teams competing in this weekend's Australian Grand Prix in Melbourne have been active during the week with innovative leveraging activities to broaden the appeal and media coverage generated through their sponsorships. Read more
