Clipsal 500 a powerful marketing tool, says sponsor Wednesday, 23 Mar 2011 05:12pm A business session held by Clipsal for its customers at its namesake V8 Supercars event on the weekend was highly successful and will likely be replicated by the electrical accessories company next year, says Clipsal PR manager Alex Beltrame. Read more
Sponsors play key role in snaring netball world's for Australia Tuesday, 22 Mar 2011 09:07pm Netball Australia's sponsors and broadcast partners have played a key role in the organisation's successful bid for the 2015 Netball World Championships. Read more
Skoda renews Tour Down Under sponsorship Tuesday, 22 Mar 2011 08:23pm Car manufacturer Skoda has renewed its major sponsorship of the Tour Down Under cycling event for a further three years and will target new groups of customers through the sponsorship. Read more
Gold Coast Suns not interested in “toe dippers” Tuesday, 22 Mar 2011 05:01pm The Gold Coast Suns' new five-year stadium sponsorship deal with home builders Metricon is further proof of the club's emphasis on securing longer-term corporate partnerships on the best possible terms, says the AFL club's general manager of business, Sam Eustice. Read more
Red Bull announces first Olympic gold medallist ambassador deal Monday, 21 Mar 2011 08:52pm Energy drink, Red Bull Australia has signed Olympic pole vaulter Steve Hooker as a brand ambassador. Read more
PNG based Trukai renews Cowboys sponsorship Monday, 21 Mar 2011 05:58pm Papua New Guinea based rice company, Trukai Industries, has renewed its sponsorship of the North Queensland Cowboys NRL club for a further year. Read more
Australian Power & Gas unveils triathlon leveraging strategy Monday, 21 Mar 2011 04:58pm Australian Power & Gas has announced an exclusive energy offer for athletes to leverage its sponsorship of Queensland's Mooloolaba Triathlon Festival. Read more
Chrysler "never stops looking" for sponsorship opportunities Friday, 18 Mar 2011 08:51pm Automotive brand Jeep has signed a new front-of-jersey deal with AFL club Richmond, and parent company Chrysler Australia is always on the lookout for new opportunities, according to general manager of marketing, Sam Tabart. Read more
Titans sponsor ups spend in new jersey deal Friday, 18 Mar 2011 08:41pm Gold Coast Titans' sponsor, Australian Power & Gas, has become the NRL club's new upper back of jersey sponsor in a one-year deal. Read more
Coates Hire in V8 Supercars deal Friday, 18 Mar 2011 08:37pm Equipment hire company, Coates Hire, has sponsored Nick Percat's Walkinshaw Racing Commodore for the seven-round Fujitsu V8 Supercar Series. Read more