Cricket Australia still in talks with KFC over new Twenty20 format Thursday, 17 Mar 2011 07:09pm Cricket Australia and KFC are still discussing how their relationship will progress in light of the decision to revise the model of the Twenty20 Big Bash competition, says CA's general manager of public affairs, Peter Young. Read more
Plenty of interest in Sydney Twenty20 teams: Cricket NSW Thursday, 17 Mar 2011 07:09pm Cricket NSW has already had significant enquiry from brands interested in sponsoring the two Sydney Twenty20 franchises, according to commercial operations manager, Brett Richardson. Read more
Sportingbet backs Greyhound NSW Stayers Thursday, 17 Mar 2011 07:08pm Corporate bookmaker, Sportingbet Australia has made its first foray into greyhound racing sponsorships by becoming a major sponsor of Greyhound Racing NSW. Read more
New adidas campaign aims to tell 'complete brand story' Wednesday, 16 Mar 2011 09:28pm The new 'all adidas' global campaign launching in Australia tonight will for the first time showcase the manufacturer's entire range of sport and fashion sub-brands, says Adidas Australia managing director, Greg Kerr. Read more
Envestra promotes green gas through Power sponsorship Wednesday, 16 Mar 2011 08:29pm Gas distribution company, Envestra Ltd hopes to increase the awareness of the advantages of natural gas through its premier partnership with the Port Adelaide AFL club. Read more
Cricket NSW warns about unlicensed hospitality providers Wednesday, 16 Mar 2011 08:28pm Cricket NSW has issued a warning about corporate hospitality companies selling packages to next season's international cricket matches without licence or the permission of the Association. Read more
Jayco remains Storm sponsor for 2011 Tuesday, 15 Mar 2011 09:24pm Caravan manufacturer Jayco has renewed its sponsorship of the Melbourne Strom NRL club and will be its back-of-shorts sponsor until the end of this season. Read more
Wests Tigers sign two new major deals to complete 2011 strip Tuesday, 15 Mar 2011 09:15pm The Wests Tigers NRL club has secured new sponsorship deals with IT services company eGlobal and energy retailer, Australian Power & Gas, completing its on-apparel sponsorships for the season. Read more
Chevron orchestra sponsorship brings benefits in target areas Tuesday, 15 Mar 2011 07:26pm In a bid to lift its profile in rural and metropolitan Western Australia, resource company Chevron has significantly increased it's involvement with the West Australian Symphony Orchestra (WASO) by signing on as a Platinum Partner for 2011. Read more
Lion Nathan to leverage Stawell Gift sponsorship with XXXX Gold Retreat Monday, 14 Mar 2011 08:39pm Lion Nathan brand, XXXX Gold hopes to increase market share in regional Victoria through the heavily leveraged sponsorship of iconic footrace, the Stawell Gift. Read more
