Port Adelaide AFL business group generated $1.8 million in three months Wednesday, 15 Dec 2010 09:43pm A new business group associated with the Port Adelaide AFL club has already generated $1.8 million in revenue for the club over the next three years. Read more
Acer Arena closer to new naming rights deal Wednesday, 15 Dec 2010 09:39pm Sydney's Acer Arena is in talks with potential new naming rights sponsors for the entertainment venue and could have a new partner in place by mid 2011, according to the arena's managers. Read more
Modest growth in sports salaries: Sportspeople Wednesday, 15 Dec 2010 09:24pm Salaries in the sports and fitness sector rose by 2.7% over the past 12 months, according to new data from specialist recruiter Sportspeople. Read more
V8 Supercars set to announce deals with "three big FMCGs" Tuesday, 14 Dec 2010 10:17pm Major sponsorship announcements for the V8 Supercars will be revealed next month, chief executive Tony Cochrane said this week. Read more
"One size fits all" sponsorship proposals destined to fail: AMI Tuesday, 14 Dec 2010 09:13pm The wildly divergent responses from senior marketers when asked about their likely marketing budgets for next year reinforces the crucial importance of tailoring sponsorship proposals, according to Australian Marketing Institute (AMI) chief executive Mark Crowe. Read more
Centrebet to double sponsorship spend Tuesday, 14 Dec 2010 08:37pm Corporate bookmaker Centrebet is to more than double its sponsorship budget in 2011, and will spend around $5 million across a range of sports. Read more
Logitech sponsors Rock the Schools program Monday, 13 Dec 2010 09:21pm In its second major music sponsorship deal in a matter of weeks, computer and audio products company, Logitech Australia, has become the naming rights sponsor of the Rock the Schools program. Read more
Australian pro cycling team loses backer and licence bid Monday, 13 Dec 2010 09:10pm Pegasus Sports, the nascent Australian professional cycling team, has lost its major sponsor at the eleventh hour, and has until next Wednesday to find a backer or lose its chance for a pro tour licence. Read more
Sponsorship Australasia announces Awards program Monday, 13 Dec 2010 07:35pm Industry association, Sponsorship Australasia has announced a range of new Sponsorship Awards designed to recognise successful sponsorship partnerships and leveraging campaigns. Read more
Meriton Apartments back in Tigers' biggest ever deal Friday, 10 Dec 2010 09:31pm Meriton Apartments, the inaugural sponsor of the Wests Tigers in 2000, has returned as the NRL club's major partner for the next two years. Read more
