Cycling Australia to leverage growth, calls in consultants Monday, 22 Nov 2010 09:13pm Cycling Australia has appointed global consulting company, Grass Roots, to help further develop the sport in Australia and capitalise in recent growth. Read more
Rolex becomes Presidents Cup global partner Monday, 22 Nov 2010 09:08pm Luxury watch brand, Rolex, has become a global partner of The Presidents Cup golf tournament, in a deal that extends through to 2015. Read more
Collingwood and Hawthorn post profits, Essendon in the red Monday, 22 Nov 2010 08:43pm AFL premiers Collingwood posted a $5.389 million profit for 2010 and grew total income by $12.7 million to $75.5 million for the year ending 31 October. Read more
Swisse Vitamins' sponsorship spend up 200% since May Friday, 19 Nov 2010 09:07pm Swisse Vitamins has added to its rapidly growing sponsorship portfolio with a new three-year deal to become the official vitamin of the Professional Golfers Association (PGA) of Australia. Read more
U.S. sport sponsorship posts strong recovery: IEG Friday, 19 Nov 2010 09:06pm The four major U.S. pro sports leagues and their teams are projected to post a 7.8% increase in sponsorship revenue this year to $2.28 billion, according to the IEG Sponsorship Report. Read more
Rabbitohs take membership drive to Sydney V8s Friday, 19 Nov 2010 09:05pm The South Sydney Rabbitohs NRL club will have a major presence at the Sydney Telstra 500 in December, which is the final 2010 championship event of its sleeve sponsor, V8 Supercars. Read more
Merged Port Adelaide set to announce 'big deals' Thursday, 18 Nov 2010 10:05pm The brand identity problems that have plagued the two Port Adelaide Aussie Rules clubs will finally be resolved by the off-field merger announced this week, according to Port Adelaide CEO Mark Haysman. Read more
Repucom in "strategic alliance" with Sport+Markt Thursday, 18 Nov 2010 10:04pm Repucom has formed a strategic alliance with German-based international sport marketing and sponsorship consultancy, Sport+Markt. Read more
Honda Australia broadens cycling sponsorship portfolio Thursday, 18 Nov 2010 06:50pm Honda Australia has increased its association with professional women's cycling by becoming the naming rights sponsor of the Insight Women's Grand Prix. Read more
Skoda Australia sponsors AFL newcomer Wednesday, 17 Nov 2010 08:46pm European automotive brand, Skoda Australia, has become the inaugural major sponsor of the Greater Western Sydney Giants AFL team, formerly Team GWS. Read more
