Primo deal boosts Mariners
Food company Primo Smallgoods has signed a three-year major sponsorship deal with A-League football club Central Coast Mariners.Read more
Food company Primo Smallgoods has signed a three-year major sponsorship deal with A-League football club Central Coast Mariners.Read more
The St Kilda Festival organisers have confirmed the community event will go ahead again next year, but major sponsor Foxtel won't be a part of it.Read more
The Australian Ballet maintained the majority of its corporate partners during 2009, with sponsorship revenue dipping slightly to $5 million, according to the organisation's annual report.Read more
International recruitment firm Drake International has signed as a sleeve sponsor with new A-League club Melbourne Heart FC for the next two seasons.Read more
Big four bank the National Australia Bank (nab) has increased its association with soccer in Australia through a new commercial partnership with soccer's governing body in Queensland, Football Queensland.
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Consumer electronics brand Samsung is leveraging its sponsorship of the Essendon AFL club to test its 3D TV technology.
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Spending on sports sponsorship deals will be the fastest growing component of the global sports market during the next four years, according to a new report.Read more
Restructuring its sponsorship offering to provide 'realistically priced packages' has proven successful for the Gold Coast Blaze NBL club.
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Fashion label and retailer Sportscraft has become a major sponsor of the Australian Rugby Union and will the official supplier of the Qantas Wallabies' formal and travel uniforms.
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Optus has increased its involvement with the Gympie Muster, becoming the events naming rights sponsor for the next two years.
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