Fuchs Lubricants extends drag racing deal Thursday, 22 Jul 2010 07:13pm Fuchs Lubricants has renewed its naming rights sponsorship of the Lamattina Top Fuel Racing dragster team, with the partnership now entering into its seventh year. Read more
Lion Nathan brand manager moves to Nike Thursday, 22 Jul 2010 06:58pm Lion Nathan brand sponsorship manager, Brant Hirst has resigned to take up a position as pacific sports marketing manager for footwear giant Nike. Read more
New Visa payment platform targets teen music downloaders through sponsorship Wednesday, 21 Jul 2010 07:01pm New payment service, payclick by Visa, has become a major sponsor of Rock the Schools, a music education and entertainment program that tours schools nationally. Read more
Suzuki Australia sponsors Snowsport Championships Wednesday, 21 Jul 2010 06:09pm Suzuki Australia has become the naming rights sponsor of the National Snowsport Championships, which kicks off at Mt Hotham from August 7, and its follow up events at Thredbo, Perisher and Falls Creek. Read more
Bad publicity pushes sponsorship budget back above the line Wednesday, 21 Jul 2010 04:35pm Former Melbourne Storm major sponsor HostPlus is in no rush to re-enter the sponsorship market and is likely to increase spending on other marketing activities, while another former Storm sponsor, ME Bank is assessing various options to replace its sponsorship. Read more
Toshiba corners technology sector through Rugby World Cup deal Tuesday, 20 Jul 2010 09:59pm Toshiba Australia has become a major sponsor of the Rugby World Cup which will be contested in New Zealand next year, the deal making it the only technology based sponsor. Read more
Tigers confirm Punt Rd naming rights for sale Tuesday, 20 Jul 2010 09:49pm AFL club Richmond Tigers' co-major sponsors Dick Smith and Luxbet will relinquish their apparel branding for the 2011 season, while the club is also marketing naming rights for its redeveloped Punt Rd training facility. Read more
Vodafone to hire new motorsport sponsorship lead Tuesday, 20 Jul 2010 04:52pm Vodafone Hutchison Australia (VHA) is hiring a new sponsorship manager to oversee its motorsport sponsorship portfolio. Read more
Virgin Mobile provides member benefits through Splendour Monday, 19 Jul 2010 10:04pm Optus-owned mobile phone company, Virgin Mobile has become a major sponsor of the Splendour in the Grass arts and music festival which will take place in Woodford, Queensland at the end of this month. Read more
Ford sponsors largest car club festival Monday, 19 Jul 2010 10:04pm Ford Australia has become an associate sponsor of CAMS CARnival, a new motorsport festival run by the Confederation of Australian Motorsport (CAMS) which will be held in Echuca-Moama Victoria in October. Read more
