Continental Tyres sponsors Amy Gillett Foundation Thursday, 10 Dec 2009 08:28pm German tyre company, Continental Tyres has become a major sponsor of the Amy Gillett Foundation which supports cycling safety on Australia roads. Read more
Car importer Ateco sees little value in sponsorship Wednesday, 09 Dec 2009 09:22pm Ateco Automotive won't use sponsorship to raise the profile of its fledgling Chinese automotive brand, Great Wall, according to the car importer's managing director Richard Hull, who has been unimpressed with his previous experience of the medium. Read more
Castrol to sponsor both Ford and Holden in 2010 Wednesday, 09 Dec 2009 09:17pm Lubricants brand Castrol will continue as a sponsor of the Ford Performance Racing (FPR) V8 Supercars team in 2010 and has picked up a deal with a Holden team for next season. Read more
Ford to maintain Supercars spend, but will re-allocate budgets Wednesday, 09 Dec 2009 09:16pm Ford Australia has confirmed that its overall support of the Ford Supercar series teams will continue at least 2009 levels in 2010, but the allocation given to the various teams will be adjusted. Read more
ANZ/CBA sponsorship clash not an issue: Stadium Tuesday, 08 Dec 2009 09:13pm ANZ Stadium says potential sponsorship conflict with Cricket Australia's platinum sponsor, Commonwealth Bank, shouldn't cause a problem in its bid to host international cricket matches at the Homebush venue. Read more
Etihad Stadium to sponsor Wild Thing Tuesday, 08 Dec 2009 09:04pm Etihad Stadium has effectively paid $10,000 to be the naming rights sponsor of super-maxi yacht Wild Thing for the next six months. Read more
BMW sponsors Magic Millions Tuesday, 08 Dec 2009 08:42pm BMW has become the naming rights sponsor of the Magic Millions Carnival. Read more
Football codes seeking clarification on World Cup impact Monday, 07 Dec 2009 09:05pm Competing football codes are establishing the bargaining positions in case Australia wins the the right to host a FIFA world cup in 2018 or 2022. Read more
TCL Electronics increase marketing spend Monday, 07 Dec 2009 08:37pm TCL Electronics Australia will reintroduce cricket into its marketing mix this summer on the back of a successful marketing campaign with horse racing. Read more
Kelly Racing in negotiation to renew Jack Daniels deal Monday, 07 Dec 2009 08:34pm Alcohol brand Jack Daniel's is in renewal negotiations with V8 Supercars team, Kelly Racing. Read more