Chicken Treat goes for GloryChicken Treat goes for Glory
WA fast food restaurant, Chicken Treat, has become a major sponsor of the Perth Glory A-League club.
Read more
More latest news - page 1380
Code switch launches Hunt's endorsement value into stratosphere
The publicity surrounding the cross code move by NRL player Karmichael Hunt to AFL has instantly made him one of the highest profile Australian athletes and already prompted interest from companies considering endorsement deals, according to David Riolo from Hunt's management company, Titan Management.
Read more
Rally simulators create experiential interaction for sponsor
Victorian automotive retailer, Kings Cars has become the naming rights sponsor of Victoria's Begonia Rally.
Read more
Expanded Fox Sports deal builds confidence in basketball
Basketball Australia's (BA) new broadcast arrangements with Fox Sports will almost double the sport's television coverage and underlines the grassroots demand for basketball content, says Dominic Teakle, general manager of commercial operations for BA.
Read more
Pro-Am Australia partners swimming in Victoria
Swimming equipment and apparel company, Pro-Am Australia has become a major sponsor of Aquatics & Recreation Victoria (ARV) and will be the organisation's official provider of 'Swim Wear and Swim Equipment'.
Read more
AFL renews capital city radio broadcast arrangements
The Australian Football League has finalised new two-year agreements for its capital city radio broadcast rights with incumbent partners including the ABC, 3AW, the Triple M Network, 6PR, FIVEaa, and SEN 1116.
Read more
Sponsor matching lottery takes athlete’s rights say agents
The controversial decision by the British Olympic Authority to fill a funding short fall of Read more
Track changes boost attendance and sponsor confidence for V8s
Changing the venues for some of the V8 Supercar events has led to a big boost in attendance and focused sponsor attention on the concept, says the organisation's new general manager of legal and commercial operations, Adam Firth.
Read more
Ticket sales confirm economic benefit claims for rally event
Organisers of Rally Australia have increased proposed spectator capacity for the event following strong ticket sales for the September round of the World Rally Championships.
Read more
Tough market for Victorian Opera
The Victorian Opera has a goal of increasing the contribution of sponsorship to its overall revenue figures, but general manager Lucy Shorrocks concedes it will be very difficult task in this market. Read more
