GE Money out of sponsorship for the time being
GE Money will not look to replace its Australian Open tennis sponsorship with another big ticket deal in the foreseeable future, according to the company.
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GE Money will not look to replace its Australian Open tennis sponsorship with another big ticket deal in the foreseeable future, according to the company.
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The Australian Open tennis is battling to replace its declining sponsor roster, and could fall well short of last year's sponsorship revenue levels, despite signing the ANZ Bank to a three-year deal this week.Read more
The Australian Association of National Advertisers, the influential body representing Australia's largest advertisers, has warned agencies and rights holders of their duty to disclose any fees paid or received for encouraging clients to take up sponsorships.
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Victorian based premium chicken supplier, La Ionica Poultry has become a major sponsor of the Melbourne Victory A-League club.Read more
Wagering giant, Tabcorp has increased its sponsorship of harness racing in Victoria, adding deals with two of the State's marquee events to its portfolio.
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Insurer GIO has become a major partner of the NSW Fire Brigades and is assisting the organisation to boost its fire prevention marketing and initiatives.
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A-League club Sydney FC's new Sky Blue Future community initiative has helped the club retain electronics retailer Bing Lee as a major sponsor and attracted electronic giant Sony as a co-major partner. Read more
Sports marketing and management company, Nexus MG has been appointed by the Australian Rally Championship as its commercial manager for the next 3-5 years.
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The federal government's National Preventative Health Task Force has submitted its report to the government and although the report is yet to be made public, it is understood that a key recommendation is to ban alcohol advertising and sponsorship of sport.Read more
The speaking and private seminar tour of entrepreneur Jordan Belford, author of the book The Wolf of Wall Street, has secured key sponsors and, according to tour organisers, The Fordham Company, has received strong interest from the corporate sector.
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